Monday, November 14, 2005
TV Extras and The Long Tail. Apple: news developments: iPod, Mac and more
tv and podcasting are getting lots of play this week
TV Extras and The Long Tail. Apple: news developments: iPod, Mac and more: "
Since the studio, not the network, owns the show, build buzz for the show before the decision is made by offering it online for $1.99. The studio could then take some sales figures into a pitch meeting with the network. Heck, they might recoup some of the losses made on producing the pilot episode."
"....Of course there are still a lot of pieces to fall into place, and the aggregators (e.g. the TV/PayTV channels) still have some time, and some plays of their own, e.g. consumers constructing their own personalised PayTV channel, from a pool of available shows, as one simple option.
There are numerous examples of listener/viewer-supported content struggling in the *broad*cast market, and at this point it seems pretty inevitable that more creative output will be delivered in a podcast-like model, itself just an evolution of the subscription concept, according to current technical limitations."
TV Extras and The Long Tail. Apple: news developments: iPod, Mac and more: "
Since the studio, not the network, owns the show, build buzz for the show before the decision is made by offering it online for $1.99. The studio could then take some sales figures into a pitch meeting with the network. Heck, they might recoup some of the losses made on producing the pilot episode."
"....Of course there are still a lot of pieces to fall into place, and the aggregators (e.g. the TV/PayTV channels) still have some time, and some plays of their own, e.g. consumers constructing their own personalised PayTV channel, from a pool of available shows, as one simple option.
There are numerous examples of listener/viewer-supported content struggling in the *broad*cast market, and at this point it seems pretty inevitable that more creative output will be delivered in a podcast-like model, itself just an evolution of the subscription concept, according to current technical limitations."
