Tuesday, July 26, 2005
Hypergene MediaBlog � Deuze: Towards Professional Participatory Storytelling
Hypergene MediaBlog � Deuze: Towards Professional Participatory Storytelling: "Towards Professional Participatory Storytelling: Mapping the Potential
By Mark Deuze, Indiana University
Abstract: The impact of the Internet on the professional identity of media professionals whose work is defined by creative storytelling — whether in advertising, journalism, public relations or related fields — is the theme of this presentation. The central question raised is to what extent storytelling can be content- or connectivity-based, and what level of participation is included in the narrative experience."
By Mark Deuze, Indiana University
Abstract: The impact of the Internet on the professional identity of media professionals whose work is defined by creative storytelling — whether in advertising, journalism, public relations or related fields — is the theme of this presentation. The central question raised is to what extent storytelling can be content- or connectivity-based, and what level of participation is included in the narrative experience."